What Made You Apply for a Job with Crossover?
Crossover advertises that they only hire the top 1% of talent. I wanted to prove that I was in that top 1%.
I got my Masters Degree in Digital Media in London. When the pandemic struck, I moved back to Lisbon. I wanted to go back home to be with my family and be close to the sea. I looked for a job that would give me the flexibility to work remotely. Then I found the Crossover ads on LinkedIn.
I applied, and I got the job.
My name is Regina Nogueira, I’m a Marketing Content Manager at GFI Software.
Learn about our selection process here.
What Do You Do at GFI Software?
My role includes all of the content creation process. We have a small marketing team, and I’m the only person creating content. So, I create across social media, website content, product content, explainers and one-pagers – it’s on me. I write all day.
How Do You Get So Much Done as a Single Creator?
GFI has an AI-first approach, so we use AI to solve problems.
I write with ChatGPT and other AI tools, which streamlines my work and makes me a lot more productive.
How Do You Use AI in Your Work?
I’m working on a project to build a creative team from AI.
It will handle the different steps of the content creation process. We have a writer persona, a strategist persona, an editor and a visual designer.
At the moment, I can get a great draft of any content I’m creating, but then need to do some editing to finish it. The full process is pretty much automated.
What Do You Enjoy About Working at GFI Software?
I love my job, my team and the fact that I learn so much every day.
Plus, the pay is 4-5X higher than what I’d earn as a marketing manager in Portugal. Working here I don’t have to choose between saving and what I love to do.
What Do You Love to Do?
I get to spend time on my hobbies, like free-form poetry. I’ve been writing poetry since I was a kid. A few years back I published a book of poetry, and with this flexibility I can write for myself every day.
That time lets me recharge and refocus, so I can return to work with new energy. My job exposes me to new themes, so I write with AI, but also about it. About small things and the beauty in the details.
Now, I get to blend technology and creativity because I got hired on Crossover.
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